ThreadCount
1bc2de655a
Uniform stock management for healthcare linen rooms. Licensed under the GNU AGPL v3.
4.6 KiB
Where to list ThreadCount
A caution before the list: verify each destination before submitting. Submission pages, category names and even whether a directory still accepts entries change often, and I have deliberately not written deep links I cannot vouch for. What follows is where to look and what to say, not a set of URLs to paste blindly.
Copy every description from the boilerplate in outreach.md rather than rewriting per site.
Identical wording across listings is worth more than variety: it is what makes the same product
recognisable, and search engines treat consistent name/description/URL as a coherence signal.
Do these first
| Destination | Why it's worth it | Notes |
|---|---|---|
| Google Business Profile | The only listing likely to affect what appears when someone searches the product name | Software with no physical premises is an awkward fit; if a service-area profile isn't appropriate, skip rather than fudge an address |
| Google Search Console | Not a directory — the thing that tells you whether any of this worked | Verify the domain, submit https://threadcount.tech/sitemap.xml, then leave it alone for a few weeks |
| Bing Webmaster Tools | Small share, near-zero effort, and it feeds other engines | Imports directly from Search Console |
| Google Play listing | Already done, but it is a real discovery surface | Keep the short description identical to the boilerplate one-liner |
Software directories
These carry real referral traffic for niche B2B tools and, more usefully, they rank for "«category» software" searches you will never outrank yourself.
| Destination | Notes |
|---|---|
| Capterra / GetApp / Software Advice | Same parent company; one submission usually feeds all three. Free products are accepted. Expect a sales call — decline it |
| G2 | Listing is free. Reviews drive everything, and you have no customers yet, so treat this as a placeholder to claim now and populate later |
| AlternativeTo | Good fit for a free tool. Position it against manual spreadsheets rather than against enterprise suites |
| SourceForge / Slashdot software listings | Low effort, accepts free tools |
| Product Hunt | One shot, and only worth taking when you actively want the traffic. A free niche healthcare tool can do well, but launch on a weekday and be present to answer comments all day |
Australian health and digital health
Worth more than the generic directories for this product, because the audience is exactly right — but most are membership bodies or ecosystem maps rather than software listings, so read what they actually publish before submitting.
| Destination | Notes |
|---|---|
| Australasian Institute of Digital Health (AIDH) | The main professional body; has member directories and community channels. Membership may be required to be listed |
| ANDHealth | Digital health commercialisation body. Better as a relationship than a listing |
| Digital Health CRC | Research/industry network; worth knowing, less useful as a directory |
| State health service innovation hubs | Most jurisdictions run one. These are the likeliest route to a real conversation with a facility, and far more valuable than any directory |
| Hospital and health service procurement / innovation newsletters | Often accept short "free tool" notices. Ask before submitting |
Not worth it
- Paid directory placements. At $1,290 a facility a year, one placement would need several sign-ups to pay for itself, and none of these directories is where a linen room looks.
- Mass submission services. They generate low-quality backlinks that are at best ignored.
- Anything requiring an invented company size, funding stage or customer count. Leave the field blank or skip the listing. A fabricated figure in a directory is the one that gets quoted back at you in a procurement meeting.
Order of operations
- Search Console + Bing, and confirm the sitemap is being read.
- Boilerplate finalised in
outreach.md— everything else copies from it. - Capterra/GetApp, AlternativeTo, G2 placeholder.
- AIDH and the relevant state innovation hub, as conversations rather than form submissions.
- Product Hunt only when you want a traffic spike and can sit with it for a day.
What to measure
All of it lands in Umami at analytics.threadcount.tech under the ThreadCount site. Referrer is
recorded, so a listing that sends real people is visible within a day of sending any. The signal
worth watching is not visits — it is whether /demo gets opened and whether signup_completed
fires, both of which are already tracked as events.